Streaming on Twitch for hours with just a few viewers can be frustrating. Fortunately, you can increase your audience and your following by creating strategies to promote your broadcasts correctly.
Steps
Method 1 of 3: Attracting Audience
Step 1. Create a regular schedule so viewers know when to watch your broadcasts
If it broadcasts at different times and random days of the week, people won't know when to watch it, which will certainly diminish the audience. With a regular schedule, both old and new members will know exactly when you'll be on air, increasing hits to your content.
- For example, you can make it a goal to broadcast every night at 8:00 pm.
- After choosing a time, publish it on your social networks so that the information reaches the maximum number of people in your audience.
- Don't forget to include your time zone (after all, you can have viewers from all over the world).
Step 2. Make as many broadcasts as possible to increase your exposure to viewers
The more you stream, the greater the chances that new people will find your content. As a result, the more people who find you, the more new subscribers your channel will get!
- If you're broadcasting four days a week, try switching to five or six days and see if that helps to increase your audience.
- You don't need to broadcast every day of the week. Take a day or two to rest.
Step 3. Create a personal brand for your channel to make your broadcasts more memorable
Your channel's personal branding can be something simple, like a funny symbol or a catchphrase/slogan that you always say during broadcasts. It doesn't have to be anything complex, just original and easy to remember. This way, the chances of a new viewer coming back to watch your content will be greater.
- For example, you can start telling jokes about the game you're broadcasting. Over time, people will access your channel whenever they want to laugh. Humor will be part of your personal brand.
- Include your personal brand on your social networks. For example, if your pet is the official mascot of your broadcasts, post pictures of it on your Twitter, Facebook and Instagram.
Step 4. Make sweepstakes on your broadcasts to encourage new subscribers
Offer viewers the chance to win cash or a gift certificate by subscribing to your channel or sharing your streams on social media. There are several websites you can use to assist you in conducting sweepstakes.
- For example, you can give away a new game that has just been released to one of your subscribers.
- You can also offer an extra chance for people who share your broadcasts on social media.
Step 5. Make themed broadcasts to attract more viewers
A thematic broadcast is based on a single concept or theme. This type of content will encourage viewers to keep following your work and make your broadcasts even more memorable.
- For example, you can do a themed broadcast where you broadcast for 24 hours uninterrupted.
- You can also try teaching someone to play a game they've never played before.
Method 2 of 3: Interacting With Your Audience
Step 1. Respond to visitors via the broadcast chat itself
That way, you'll show that you like to interact and create a greater connection with your viewers, making your chances of getting new subscribers to increase.
- Take a break from the game every now and then to check out new chat comments.
- Make an effort to answer questions your viewers ask.
Step 2. Thank your viewers for signing up, donating, and participating in your channel's sweepstakes
Thanking your followers by name will make them feel special and appreciated. This is also a great way to encourage others to sign up, donate, or participate in your sweepstakes.
Step 3. Use a microphone to talk directly to your viewers
With a microphone, you will be able to explain what is happening in your broadcast, answer questions and express your thoughts more easily. This device will also help highlight your personality, increasing your chances of winning new subscribers.
You don't have to constantly chat with viewers just because you have a microphone. Just chat casually and share relevant thoughts when they come to you
Step 4. Use host mode to keep interacting with your viewers even when you're not broadcasting
Host mode is a feature of Twitch that allows you to host someone else's broadcast on your channel. You can use it to interact with other streams and to keep your subscribers entertained while you're not streaming.
When using host mode, broadcast things you know your audience will like. For example, if people come to your content to see you playing Fortnite, host the stream from another streamer that plays that same game or one that's similar
Method 3 of 3: Promoting Your Streams Outside Twitch
Step 1. Make accounts on social networks for your channel
Create Twitter, Facebook and Instagram accounts dedicated exclusively to your broadcasts and post to them whenever you're live on Twitch to let your followers know. You can also use these accounts to interact with your audience and keep them informed of news on your channel.
- For example, you might post something like "Live stream today at 5:00 pm GMT. Go to twitch.tv/(ChannelName)".
- Don't forget to include your time zone so viewers in other regions and countries know what time the broadcast will start.
- Include links from all your social networks in each of your accounts so people can easily find you on any platform.
Step 2. Promote your broadcasts on online gaming forums
Look for active game forums and post a comment that includes a link to your broadcast, the name of the game or activity you will broadcast about, and the start time. This is a great way to find like-minded individuals who might be interested in your content.
- For example, you might post the following message "Hello everyone, I broadcast League of Legends every weekday at 6:00 PM GMT. Join my channel at twitch.tv/(ChannelName)".
- Try to find forums dedicated to the game or activity you will be covering in your broadcast. For example, if you're streaming gameplay of the Overwatch game, advertise your channel on Overwatch forums or anything related to it.
- Avoid posting to the same forum more than once a day so that people don't think you're a “spammer” (a person who posts the same message over and over again).
Step 3. Ask your friends for help
If you have gamer friends or avid Twitch users, ask them to share your broadcast with others they know. Say you'll post a link to their Twitch channel on your social networks if they do the same for you. In this way, you will help each other to grow.
Step 4. Make contact with other Twitch streamers at events
Participate in Twitch events and meet other streamers to further increase the spread of your name. You'll also be able to participate in sessions designed to help streamers grow audiences and be more successful. Take the opportunity to distribute business cards with your information to people you meet in these environments.
- TwitchCon is an annual Twitch convention that attracts streamers and viewers from around the world. For more information about it, go to
- To find smaller Twitch events and gatherings in your region, do an internet search for “twitch events rio de janeiro” or “twitch meetings in são paulo”, for example.